Bakgrund: James Herlihy is Mindwize Netherland’s Director of Digital Strategy and Transformation. He has spent more than 13 years in the non-profit digital space and is the brains behind groundbreaking digital campaigns for humans, dogs, dolphins, rights and reefs and more.
James has founded and developed digital teams at NGOs and agencies in Australia and Europe. He has held roles from senior management to digital production, and has been active in strategy and product development. His standout projects include Soi Dog’s “I Didn’t Know” campaign, which has acquired more than 110,000 donors, millions of dollars revenue and achieved significant real-world change.